When you’re hiring a copywriter in B2B technology, experience matters.
You need a copywriter who ‘gets’ the detail of the technology and what makes your client’s offering exciting in a crowded, fast-moving market. But you also need someone who can translate technical details into business copy that resonates with your target audience – whether that’s developers or executives in the C-Suite.
Oh, and you need someone who can do all of that… and deliver you some great copy on time and to budget.
With more than 30 years of experience in B2B journalism, content and publishing, I’m equally at home writing about the details of the latest 5G rollout or discussing the strategic challenges of digital transformation.
During my career, I’ve commissioned, edited and written B2B technology copy for literally dozens of brands and written news, features, profiles, case studies and blogs for some of the UK’s and US’s biggest tech publications, that means I can turn my hand to most technology topics–but recently, I have specialised in:
- Digital transformation and enterprise IT
- Database technologies (Graph etc)
- Digital asset management
- Public sector IT
- Telecoms, including emerging digital technologies.
And unlike doing this with ChatGPT, you’ll get timely, lively and readable content that will delight both the Google algorithm and, hopefully, your readers and prospects.
Clients I have produced copy for include technology brands such as IBM, UIPath, Esri and many others (you can see a selection below). You can also see some of my recent articles for Diginomica on their website, or examples of thought leadership content over on the Network Sunday website like this report on 5G and Full Fibre.
I’m an experienced business book editor and proofreader. Talk to me about helping get your words organised into a form you can sell on Amazon.
I can produce a wide range of high-quality copy including
- White Papers and eBooks
- Newsletters and brochures
- Speeches
- Podcasts, Video Interviews
- Case Studies
If you’d like to find out more about my rates, availability and experience, I’d love to hear from you. Check out my testimonials, look up my LinkedIn page and if you think we’d work well together, get in touch!
You can use the link above to schedule a 15-minute call about copywriting, or complete the form on my contact page to get in touch directly.